Vodafone makes mobile plans as easy as 1, 2, 3

Drags the telco industry out of the 1990s
Warns people against the perils of leasing

Vodafone today levelled the playing field for Australians looking to buy handsets on no lock-in contracts. It has unveiled options for people to buy smartphones outright or sign up to a plan and spread out the cost in equal monthly instalment options, without early payment penalties.

Vodafone has also simplified mobile services by doing away with two-year lock in consumer contracts for plans that combine voice, text and data.

Customers can now choose interest-free device payment terms that suit them best: outright payment with Vodafone’s SIM-only 12 month or month to month plans; or on 12, 24 or 36 monthly instalments with Vodafone’s new Red Plans. If customers choose to pay off their device early, they simply pay the remainder of the recommended retail price rather than being locked in or paying a heavy exit penalty.

Available immediately, Vodafone’s new plans separate mobile services (voice, text and data) and handset repayments, making it easier for people to see how much they are paying for their device each month.

“Not only have we made our smartphone plans and payments more flexible, we’re proud to announce our new consumer voice, text and data plans, with month-to-month and 12 month options available. They now come with even more data and range from $30 to $100 with six simple price-points,” said Ben McIntosh, Consumer Business Unit Director, Vodafone Australia.

“This gives people the power to create a payment structure that suits them. It also helps them easily see what they’re paying for each month, without locking them in for long periods of time.”

Vodafone’s new approach flies in the face of current leasing options available elsewhere, which offer people what looks like a discount but with the sting of never getting to own the device. It’s also a step-change from the carrier model of tying handset repayments for consumer-focused plans to a two-year mobile services contract, which has been around since the last century.

Plans, handsets and extras – three simple steps

1. Pick from a range of new voice/text/data plans, choosing a month-to-month or 12-month option, with a sliding scale of price-points, data and international inclusions and without 24 month lock-in.

2. Pick a handset and payment arrangement: outright with a month-to-month plan; or with 12, 24 or 36 monthly instalments on a Red Plan, at competitive, interest-free prices and with easy early exit terms.

3 .Pick extras– data add-ons, additional international calling, insurance and accessories such as headphones and speakers can all be added to a customer’s plan, with accessories payable either outright or over 12/24/36 months.

No slippery interest or leasing fees

“We’re not going down the leasing path, which is the equivalent of paying off someone else’s mortgage and never getting to own the house,” said McIntosh. “We simply think it’s a waste of money and telcos shouldn’t be trying to turn mobile phone plans into something like the Australian property market, where for many ownership is a long-lost dream.

“The aim here is for all costs to be crystal clear, prices to be fair and payment options to suit a range of budgets and lifestyles. When you consider that well over 80 per cent of Aussie mobile users own a smartphone, and the average person holds onto their handset for three years[1], it’s about time carriers became a lot more flexible.

“We changed the prepaid game by bucking the trend with our 35 day plans, set the bar high with our $5 Roaming and now we’re bringing postpaid plans and handset payments into 2017.”

See www.vodafone.com.au/plans for full details of plans and options – also see below for plans.

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Notes to editors:

Full details of the three simple steps to Vodafone’s new plans

1. Pick from a range of voice/text/data plans, choosing a month-to-month or 12-month option. All plans come with unlimited standard national voice and text and strong data inclusions. People can also choose “Global” plan options which come with strong international inclusions and Qantas Frequent Flyer points. Customers who sign up month-to-month get the ultimate in flexibility, while people who sign up for 12 months get double the data without being locked in for two years. For instance, a $60 month-to-month SIM-only plan comes with unlimited standard national calls and texts, plus 9GB data to use in Oz. The same $60 plan over 12 months currently comes with 20GB of data to use in Oz.

2. Pick a handset and payment arrangement: outright on a month-to-month mobile services plan; or with 12, 24 or 36 monthly instalments on a Red Plan at competitive, interest-free prices and with full transparency in the customer’s bill that separates mobile services costs from the handset cost. If a customer wants to pay off their handset or leave their Red Plan early, they simply pay the remainder of the device at the recommended retail price (and any remaining charges on their bill from that month). People can also add voice, text and data on a month-to-month basis, but will be rewarded with double data for choosing to purchase a handset from Vodafone.

3. Pick extras– data add-ons, additional international calling, insurance and accessories such as headphones and speakers can all be added to a customer’s plan, with accessories payable either outright or over 12/24/36 months.

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[1] Source: Deloitte Global Mobile Consumer Survey June-July 2016

Handset plans

Vodafone Red Plans to accompany handsets – month-to-month

Pick your Red Plan and then add your handset and choose to pay it off over 12, 24 or 36 months.

Plan $30

Red Plan

$40 Red Plan $50

Red Global Plan

$50 Red Data Plan $60

Red Global Plan

$60 Red Data Plan $80

Red Global Plan

$80 Red Data Plan $100

Red Plan

Total data in Oz

(Inc. bonus data offer ends 05.09.17)

3GB

(Inc. bonus 1GB)

6GB 14GB

(Inc. bonus 2GB)

16GB

(Inc. bonus 2GB)

20GB

(Inc. bonus 2GB)

22GB

(Inc. bonus 2GB)

30GB 32GB 50GB
Minutes of standard international calls from Oz N/A 500 mins (to 12 Eligible Countries)

+150 mins

(to 55 Selected Countries)

1000 mins to 12 Eligible Countries)

+200 mins (to 55 Selected Countries)

N/A 1000 mins (to 12 Eligible Countries)

+300 mins (to 55 Selected Countries)

N/A 1000 mins (to 12 Eligible Countries)

+400 mins (to 55 Selected Countries)

N/A N/A
Qantas Frequent Flyer Points 4000 Qantas Points   5000 Qantas Points   7500 Qantas Points

View our list of Eligible /Selected Countries.

For terms and conditions visit our plans page.

 

 

Vodafone SIM Only 12 month plans (cost is per month. Min 12 month spend)

Plan $30

SIM Only Plan (12 month Plan)

$40 SIM Only Plan (12 months) $50

SIM Only Global Plan (12 months)

$50 Red SIM Only Data Plan (12 months) $60

SIM Only Global Plan (12 months)

$60 SIM Only Data Plan (12 months) $80

SIM Only Global Plan (12 months)

$80 SIM Only Data Plan (12 months) $100

SIM Only (12 months)

Total data in Oz

(Inc. bonus data offer ends 05.09.17)

2GB 12GB (Inc. bonus 6GB) 14GB

(Inc. bonus 2GB)

16GB

(Inc. bonus 2GB)

18GB 20GB 30GB 32GB 50GB
Minutes of standard international calls from Oz N/A 500 mins (to 12 Eligible Countries)

+150 mins

(to 55 Selected Countries)

1000 mins (to 12 Eligible Countries)

+200 mins (to 55 Selected Countries)

N/A 1000 mins (to 12 Eligible Countries)

+300 mins (to 55 Selected Countries)

N/A 1000 mins (to 12 Eligible Countries)

+400 mins (to 55 Selected Countries)

N/A N/A
Qantas Frequent Flyer Points 4000 Qantas Points   5000 Qantas Points   7500 Qantas Points
Total Min Cost $360 $480 $600 $600 $720 $720 $960 $960 1,200

View our list of Eligible /Selected Countries.

For terms and conditions visit our plans page.

 

Vodafone SIM Only month-to-month plans

Plan $30 SIM Only Plan (month-to-month) $40 SIM Only Plan (month-to-month) $50 SIM Only Plan (month-to-month) $60 SIM Only Plan (month-to-month) $80 SIM Only Plan (month-to-month) $100 SIM Only Plan (month-to-month)
Data to use in Oz

(base inclusion)

1GB 3GB 6GB 9GB 15GB 25GB
Minutes of standard international calls from Oz 1000 mins (to 12 Eligible Countries)

+100 mins (to 55 Selected Countries)

 

1000 mins (to 12 Eligible Countries)

+150 mins (to 55 Selected Countries)

 

1000 mins (to 12 Eligible Countries)

+200 mins (to 55 Selected Countries)

 

View our list of Eligible /Selected Countries.

For terms and conditions visit our plans page.