The fact that emoji is used so often in our daily lives show how far it has progressed since its introduction to our smartphones. In fact, the icons are so integrated into our user behaviour that a recent study by TalkTalk found that 72% of 18 to 25-year-olds said they found it easier to communicate their feelings in emoji icons rather than text.
In celebration of World Emoji day rolling around for another year, we’ve taken a look at some of the updates that are set to impact our lives most, and more importantly, what lies in store for the future of these emotive yellow faces that help illustrate our daily lives. Plus, learn more about our exclusive student offers so that you can get the most out of your phone plan and use emojis to your heart’s content!
1. Helping celebrate diversity
As we have seen in past emoji updates, diversity and variety is a major theme. For instance, Emoji introduced different coloured skin tones in 2014, and most recently introduced representation for the red, white and curly-haired communities in June 2018.
Human diversity isn’t the only focus though, with the addition of kangaroos, parrots, badgers and even mosquitoes! This has been heralded as a huge success by malaria campaigners, who believe a “mosquito emoji will give health professionals a quick way to communicate with the public about the presence of mosquitoes, and allow researchers to promote their work around mosquito-borne diseases more easily via social media.”
However, it’s not just the new emojis that are getting people talking. Google has been updating old emojis in an effort to improve inclusion and diversity. This was highlighted on Twitter with the unveiling of a new-look salad emoji, which has lost its hard-boiled egg to make it a ‘more inclusive’ vegan salad!
2. Adding more personalisation through AR technology
Another major announcement in the field of emojis are the likes of Samsung’s AR emoji and Apple’s newly announced Memoji, which allows users to create their own personal emojis by replicating their own identities with AR and allowing users to customise different features. This step forward allows users to virtually represent their own identities, moods and personalities, instead of relying on an emoji to best represent them.
3. Further integration of emojis into technology
As we continue to embrace emojis, the integration of the language will further influence our daily lives. In fact, both Windows and Google announced last month that they were making changes to ensure greater accessibility for the language on Windows 10 and Chrome browsers. For instance, Google intends to incorporate the language automatically in the right click sub-menu of Google Chrome, as spotted by 9to5Google.
At this stage, we can only imagine what the future holds for the humble emoji. Online petitions continue to advocate for new addition, and research is taking place into how emojis can be more useful in real-world uses, such as communicating natural disasters. Dr Sara K. McBride states that “Emojis play an important role in communication because not everyone speaks the same language” and that “images, like emojis, can be easier to understand for people, particularly people who are upset by an earthquake.” The hope is that the inclusion of the earthquake emoji will help better communicate warnings across the platforms we have today.”
No matter what direction the evolution takes, it is clear to see that emoji will be a cornerstone of the way younger generations interact and communicate around the world.
At Vodafone we understand how important your device is for communicating with your friends and family. That’s why we’re making it even easier for you to integrate the new emoji updates into your life with our exclusive student deals. Find out how to get 10% off plan fees with our $50 and above 12 month SIM Only Plans and $40 and above Red Plans and Month to Month SIM Only Plans. Offer ends 24.07.18. In Oz, additional data is automatically added at $10/GB ($0.01/MB). Min cost, total min cost, exclusions and T&C apply1. Head in store or call our team on 1300 650 to sign up as a student.
1. Plan excludes Premium Services, 1223, & 1225 directory services, 123 Ask-Us-Anything, International Roaming, content purchases, call screen and charges for additional data and additional standard international calls. Inclusions expire after 1 month unless otherwise. Red Plans: Red Plans are only available if you simultaneously purchase a phone from Vodafone under a Mobile Payment Plan (‘MPP’) of 12, 24 or 36 months duration (“Commitment Period”). SIM Only Plans: You must supply your own handset in order to sign up to this plan – you cannot purchase a phone from Vodafone on instalments with this plan. Student offer: Discount available to approved new & upgrading students with a valid student ID who sign up and stay connected to a Vodafone $40 and above Red Plans or $40 and above SIM Only month-to-month plans, and $50 and above SIM Only 12 month plans. Excludes rate plan change and Business plans. Discount is applied for the duration of your MPP payment term (for Red Plans) or months 1 – 12 (for SIM Only plans) (‘Discount Term’) and is applied as a recurring monthly credit. Discount is forfeited if you cancel. Red Plans: During the Discount term, min monthly spend is $36, $45, $54, $72 and $90 (for $40, $50, $60, $80 and $100 plans respectively) plus applicable device costs. SIM Only Plans: During the Discount term, min monthly spend is $36, $45, $54, $72 and $90 (for $40, $50, $60, $80 and $100 plans respectively). At the conclusion of the Discount Term, min monthly spend is undiscounted monthly plan fees (‘Undiscounted Plan Cost’) plus any applicable device costs. For Red Plans and SIM Only month-to-month, minimum connection is 1 month and recurring monthly plan fee charged until the end of the month in which you notify Vodafone that you wish to cancel. For SIM Only 12 month plans, early exit fee: 50% of Undiscounted Plan Cost x months left on contract. Not for commercial or resale purposes. Services subject to device capabilities, network limitations and customer location. Offer not transferrable or redeemable for cash, or available with any other offer. Subject to change.
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