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With Black Friday just around the corner, it’s time to start planning how to make the most of your holiday shopping in the lead up to Christmas. Whether you’re in the market for a new mobile phone, an internet plan with unlimited data or the latest tablet, Black Friday is your chance to save big on this year’s wishlist. Here’s 8 tips to help you make the most of this Black Friday.

Black Friday down under

Just like in the U.S., Black Friday has become a significant event in the Australian retail landscape. Traditionally marking the onset of holiday gift buying, this popular shopping event has gained a generous following across the globe, with Australian brands eager to participate. 

For those in Australia, Black Friday is not just a time to score excellent deals but also a chance to wrap up Christmas shopping early, avoiding December's hectic retail rush. As Black Friday approaches, Australian shoppers can look forward to exploring major sales from November onwards, with early offers likely to touch down before the official start day.

1. Mark the date & get ahead

Black Friday 2025 is officially set for Friday 28 November in Australia, with Cyber Monday following on Monday 1 December. 

But, in recent years, many forward-thinking retailers have dropped early Black Friday deals days in advance. Savvy shopper should commence their hunt around the beginning of November, staying ahead of the curve to nab early bargains. So keep an eye on your most wanted devices and plans in the lead up to the big day, so you don’t miss out on the action.

2. Set your budget

Even before you start browsing for Black Friday deals, it’s essential to set your budget. By preparing ahead of time, you’ll set yourself up for success in snagging the best Black Friday offers without breaking the bank. After all, it can be easy to overspend with tempting discounts everywhere. Take a look at your financial situation and determine how much you can comfortably spend without stretching yourself too thin. Consider what you really have to spend, not just what ‘feels’ okay.

You can start by reviewing your income and regular expenses (e.g. rent, mortgage, bills, savings goals), setting aside money that you know is truly disposable. Then, you can divide it across categories: “must-haves” vs “nice-to-haves”.

For example: 

• If you’ve had your current phone for some years now and it’s starting to slow you down, then a new phone might be a “must-have”

• A flashy gadget with all the bells and whistles which you’re so far managed without, that may be a “nice-to-have”

In the end, sticking to a well-thought-out budget will help you focus on what you really need so you can avoid impulse buys.

3. Do your research 

When it comes to smart devices and big data plans, research is key to spotting real deals. Whether it’s a new phone, a smart watch, SIM Only plans or home internet, here’s how you can sus out the best offers this Black Friday.

Compare prices

Looking to snag a brand new device at the best price possible? Don’t just jump at the first discount you come across – be ready to compare price tags. Check out the entire Black Friday catalogue of your favourite retailers. This way, you can compare prices and ensure that you’re getting the best value for your money. 

Go for trusted retailers 

It’s best to stick to well-known retailers who have a proven track record of reliability, especially when it comes to larger purchases like phones and tablets. With 24/7 customer service, convenient repair services, easy device exchanges, and secure payment options, trusted retailers like Vodafone offer you peace of mind for your purchase.

Compare products, plans and brands

When shopping for mobile phones or big data plans, it’s important to go beyond just comparing prices. Brand software and device features can make a huge difference in your overall experience. 

For smartphones, brands like Apple, Samsung and Google may have similar devices, but their ecosystems, cameras and customisation options can differ significantly. It’s a similar story for internet and mobile plans. You’ll want to consider things like data allowance, inclusions and speed limits—and whether these suit your usage habits. Reading reviews from users and experts can give you first-hand insight into the real-world performance of the plans and devices on offer.

4. Check your devices

If you’ve noticed that your mobile phone is slowing down, your battery life isn’t holding up, or you’re running out of storage space, Black Friday is a great time to upgrade. With faster processors, longer-lasting battery life, and larger storage capacities, treating yourself to one of the latest smartphones may be just what you need to usher in the new year.

Another key thing to consider is how much longer your device will continue to receive security and software updates. They may not seem all that exciting, but these updates are crucial for keeping your phone running smoothly and safely. 

Manufacturers like Apple, Samsung, Google and OPPO all guarantee software support for several years, with their latest releases enjoying an even longer lifespan of security updates than their previous models. But if you’ve had your current phone for a while now, it might be time to upgrade this Black Friday to ensure you’re still on the front foot of performance and security. 

5. Focus on essentials first

It’s easy to get distracted by deals you don’t actually need, so make sure your Black Friday shopping focuses on the essentials first. If work life is your priority, then look into purchases that will support your productivity. Upgrading your internet plan for smoother remote meetings or choosing an AI-powered smartphone to streamline tasks might be just what you need to enhance your work experience. 

On the other hand, if you’re wanting to dial up your day-to-day experience, it might be time to invest in a device that supports your favourite hobbies, like photography or gaming. With big savings on the horizon, focus on items that will add long-term value to your work life, personal life, or both. 

6. Ensure you have good credit

Before you go signing up for a new mobile or internet plan, it’s important to make sure that your credit history is in order. Why? Because this will affect whether you’re approved for your desired plan. 

Having a history of timely payments on previous accounts such as phone bills, credit cards and utilities will show that you’re a reliable customer—just what providers typically look for. It’s a good idea to regularly check your credit report to ensure everything is accurate and resolve any outstanding debts before taking on new financial commitments. 

7. Act fast, before it’s gone

With such tempting deals across so many great devices, it’s not uncommon for retailers to sell out of discounted items fairly quickly. 

So while it’s important to cover your bases when it comes to doing your research, setting your budget and picking out the essentials, it’s also important to strike while the deal is hot.

8. Save on your fave products (not just mobile and internet)

Come Black Friday in Australia, massive savings can be enjoyed across a variety of products – not just the latest smartphones, watches, tablets and internet plans. Home tech enthusiasts, fashionistas and home goods shoppers are all in for a treat as retailers gear up to showcase a range of great offers both in their aisles and online.

So get Black Friday-ready – soon you’ll be able to pinch a bargain on everything from TVs and appliances to toys and your favourite fashion labels.

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